Vision
01 / 09
01 · The product vision

One studio. Every media possibility.

CODE.ID builds Indonesia’s AI media SaaS. WAND powers short drama, video, image, voice, music and 3D — from generation to publish-ready delivery.

Build the platform
CODE.ID product · WAND media intelligence
Original synthetic concept media · no endorsement implied
AI Short DramaOriginal Japanese anime opening
WAND Create
Video GenerationElite power-dunk sports concept
Vega Video
Synthetic Indonesian telecom operator AI campaign concept
Image CreationIndonesia telco campaign visual
Vega Image
LocalizationRacing clip with Indonesian audio
WAND Sonic
Enhanced Indonesian night-market sceneOriginal low-light Indonesian night-market sceneBEFOREAFTER
Enhance & EditDrag to compare restoration
Enhance+
Ready to DeliverAnimated magician finale
WAND Platform
01 / 09
02 · Partnership model

One product. Two clear roles.

CODE.ID owns the customer and product experience. Tencent Cloud WAND supplies the media intelligence and delivery foundation.

CODE.ID · The builder

Own the SaaS platform

PRODUCTBrand, UX and roadmap
LOCALIZEBahasa and local workflows
INTEGRATEEnterprise systems and payments
OPERATESupport, billing and customer success
GO-TO-MARKETTelco, brands, agencies, creators
GOVERNLocal policy and approval flows
+
Tencent Cloud WAND · The engine

Power every media workflow

MODELSWAND-Vega + leading multimodal models
ATOMIC SKILLS100+ generation and processing tools
APIsCloud API, Skills, OpenAI-compatible
MEDIA ENGINEERINGCodec, enhance, erase, sonic
ASSET INTELLIGENCEUnderstand, search and create
SCALEScheduling, concurrency and delivery
Shared outcome: an Indonesia-native AI media SaaS — owned by CODE.ID, accelerated by WAND.
02 / 09
03 · Platform capability
A product.
Not a model list.

Users should discover a workflow, create in seconds, improve the result, and reuse it with their team — without seeing the complexity underneath.

DISCOVERlocal templates
CREATEmultimodal
REFINEAI processing
PUBLISHmulti-channel
01 · STUDIO

One creation home

Video, short drama, image, voice, music and 3D in a single workspace.

02 · LOCAL

Indonesia-first templates

Ramadan, commerce, telco, banking, tourism and creator workflows.

03 · ASSETS

Consistency at scale

Characters, products, voices, prompts and approved brand kits.

04 · TEAM

Enterprise workflow

Roles, approval, projects, audit trail and shared libraries.

05 · ECONOMICS

Built to monetize

Subscriptions, credits, usage controls and customer-level margins.

06 · OPEN

API workspace

Expose selected capabilities to customer apps and enterprise systems.

03 / 09
04 · WAND atomic capability universe

Selected primitives.
Infinite workflows.

100+ capabilitiesA glimpse — not the catalogue
WANDAtomic AI EngineCompose · Orchestrate · Scale
▶CreateAI Short DramaScript → storyboard → consistent shots → finished episode
◎UnderstandMultimodal SenseSee, hear and reason across video, image, audio and text
8KEnhanceGenerative RestorationRepair, upscale and refine low-quality media for premium delivery
A/文LocalizeMultilingual DubbingVoice, language and localized storytelling for every market
✦AgentFinished-Film AgentPlan, create, enhance and package complete media workflows
∞And beyond···More atomic skills are ready to be composed into what comes next
Cloud APISkillsOpenAI-compatibleSDK
ONE DELIVERY LAYERCapability access depends on selected service and region.
CLOUD APIProduction integration
SKILLSAgent-ready tools
OPENAI-COMPATIBLETokenHub model access
SDKServer + terminal
04 / 09
05 · Development acceleration

CODE.ID builds the SaaS.
CodeBuddy helps ship it faster.

Tencent Cloud CodeBuddy supports the product team from requirements and design through multi-file development, testing, debugging and deployment — while WAND remains the runtime media-AI engine.

PLANTurn a product idea into a structured PRD, tasks and implementation plan.
DESIGN → CODEMove from reference UI or Figma into maintainable front-end and back-end code.
BUILD & INTEGRATEGenerate and modify multiple files, connect WAND APIs, and understand the full repository.
VERIFY & RELEASEDiagnose bugs, create tests, review changes and support deployment workflows.
Clear separation: CodeBuddy accelerates how CODE.ID engineers build and maintain the software product. WAND powers the media generation, understanding, enhancement and delivery capabilities used by that product.
Official product references: Tencent Cloud CodeBuddy Product Overview and Tencent CodeBuddy product page. Product visuals shown at right are sourced from official CodeBuddy pages.
Official CodeBuddy website showing the end-to-end full-stack development ecosystem
Official CodeBuddy experience · IDE + Agents + CLI
Official Tencent Cloud CodeBuddy visual for Figma-to-code development
Design-to-code workflow
05 / 09
06 · Proposed commercial model

Simple for customers.
Elastic behind the scenes.

CODE.ID packages the software as a license with fixed platform credits. Customers consume credits by using AI media features and top up when their balance is depleted.

Software licenseCODE.ID sells the branded SaaS subscription, access rights, local support and agreed service scope.
Fixed credits includedEach license starts with a defined credit allowance. A transparent rate card maps each workflow to credits.
Recharge when depletedCustomers purchase top-up credit packs without changing the core license contract or product experience.

Two linked commercial layers

Customer → CODE.IDLicense fee + included credits + optional credit top-ups
CUSTOMER CREDITS CONVERT TO FEATURE USAGE ↓
CODE.ID SaaS control layerAccount, entitlement, credit ledger, usage metering, pricing, margin, support and customer billing
ACTUAL CLOUD CONSUMPTION ↓
CODE.ID → Tencent CloudPay as you go based on actual WAND/API/cloud usage
Commercial bufferCredit pricing absorbs service mix, operating cost and target margin
Governance rule: one customer-facing credit is a commercial unit, not a raw model token. CODE.ID defines the credit conversion table by feature, quality, duration and processing cost, then reviews it as Tencent consumption prices evolve.
06 / 09
IDIndonesia native
Local market insight
Enterprise integration
On-ground operations
Telkomsel relationship
07 · Why CODE.ID

Technology can be global.
The product must feel local.

CODE.ID brings years of delivery experience in Indonesia, understands how local enterprises buy and operate technology, and has a close working relationship with Telkomsel.

MARKET CONTEXTLocal content habits, language, pricing and workflows.
ENTERPRISE ACCESSCredibility with telco, media and large-account stakeholders.
INTEGRATION DEPTHConnect the SaaS to customer systems, data and operations.
LOCAL EXECUTIONImplementation, support, governance and customer success.
STRATEGIC ADVANTAGE
From a technology demo to a market-ready business.
Tencent Cloud provides WAND's media-AI depth. CODE.ID converts it into a product Indonesian customers can trust, adopt and scale.
07 / 09
08 / 09
09 · Indonesia market opportunity

The audience is here.
The content engine is missing.

Indonesia combines massive short-video reach, fast video-commerce growth and high AI adoption — a strong launchpad for a local AI media SaaS.

180MTikTok adult advertising audience78.2% of Indonesia's internet user base · late 2025
230MInternet users80.5% internet penetration · late 2025
2.6BVideo-commerce transactions+90% year on year · 2025
800KVideo-commerce sellers and stores+75% year on year · 2025
80%Indonesian digital users engage with AI tools dailyConsumer adoption signal · 2025
+127%AI-featured app revenue growthH1 2024 to H1 2025 · highest in SEA
Short-drama signal: Telkomsel and FlexTV launched a vertical micro-drama bundle in January 2025 — evidence that telco distribution and mobile-first storytelling are already converging.
Sources: DataReportal, Digital 2026: Indonesia (late-2025 data); Google / Temasek / Bain, e-Conomy SEA 2025 — Indonesia; Google SEA e-Conomy 2025 release; FlexTV–Telkomsel announcement, 22 Jan 2025. Market plays are strategic inferences, not market-size forecasts.
PLAY 01 · ENTERTAINMENT

AI short-drama factory

Script → storyboard → consistent characters → shots → dubbing → subtitles → enhanced vertical episodes.

PLAY 02 · COMMERCE

Creative engine for 800K sellers

Product-image suites, viral-video remake, local presenters, voice, music and rapid creative variation.

PLAY 03 · ENTERPRISE

Brand-safe media automation

Campaign creation, training media, localization, asset search, approval and API integration for telco, banks and brands.

Recommended first move: select one lighthouse workflow and build a 12-week CODE.ID × WAND MVP.
09 / 09